Email Platform Cost Comparison by Monthly Send Volume
| Platform
| Pricing Model
| 100,000 Emails / Month
| 100K Cost per 1,000
| 250,000 Emails / Month
| 250K Cost per 1,000
| 1,000,000 Emails / Month
| 1 Million Cost per 1,000
|
|---|
|
Founder 5 Year Email Special
|
Flat monthly send-volume pricing
| $67.00/month |
$0.67
| $97.00/month |
$0.39
| $197.00/month |
$0.20
|
| Brevo Starter
| Send-volume based
| $65–$69/month
| $0.65–$0.69
| ~$145–$160/month
| ~$0.58–$0.64
| Custom pricing
| Quote required
|
| MailerLite Advanced
| Contact-based pricing
| ~$110/month*
| ~$1.10
| ~$275/month*
| ~$1.10
| ~$1,100/month*
| ~$1.10
|
| GetResponse Starter
| Contact-based; unlimited sends
| ~$539/month**
| ~$5.39
| ~$539/month**
| ~$2.16
| ~$539/month**
| ~$0.54
|
| Mailchimp Standard
| Contact-based; send cap varies by tier
| ~$800+/month***
| ~$8.00+
| ~$800+/month***
| ~$3.20+
| ~$800+/month***
| ~$0.80+
|
| Klaviyo Email
| Active-profile based
| ~$1,380+/month****
| ~$13.80+
| ~$1,380+/month****
| ~$5.52+
| ~$1,380+/month****
| ~$1.38+
|
Notes:
* MailerLite pricing is generally based on subscriber count; figures illustrate effective cost at comparable send frequencies.
** GetResponse pricing is based on approximately 100,000 contacts and includes unlimited sends; the effective rate falls as email frequency increases.
*** Mailchimp pricing and sending allowances vary based on contact tier and plan features.
**** Klaviyo pricing is largely based on active profiles; exact costs vary according to profile count and selected features.
Your Personal Email Server pricing is based on your stated monthly rates: $67 for 100,000 emails, $97 for 250,000 emails, and $197 for 1,000,000 emails.